The Proven Entrepreneur

TPE 17 | What If

 

Big opportunities come with big risks, but these are the ones that come with huge rewards as well. When you’re faced with a giant you feel you can’t conquer, remember that opportunities are put in front of you for a reason. Don Williams shares his client’s experience of closing a big business deal simply by asking, “What if?” He believes that answering this simple question will propel you to greater heights. The next time a deal is too big or too hard, play a little what-if and see if you can do it anyway.

For information on how to work with Don visit Work With Don Williams

You can also reach out to Don Williams at https://donwilliamsglobal.com

Please join Don and his businesses in support of St. Jude’s Children Research Hospital in its Mission to cure Childhood Cancers. You can donate to St. Jude at stjude.org/donate

Listen to the podcast here


 

Deal The Big Deal By Playing “What-If”

I want to talk about what-if. A great client of mine is a very smart owner and US-based. He calls me one day and says, “We had the lead for the biggest opportunity in the history of the company. It would be a total life-changer to win this deal, but they happened to be in China. We are US-based and never served anyone outside of this country.” As we were speaking, I interrupted and said, “Can we for a minute or two play what-if?” In what-if, what I want to know is, “What if we were going to go try and win this deal, then what would be the first step we would take?”

TPE 17 | What If
What-If: Those opportunities are probably put in front of you for a reason.

 

He provided me with an answer immediately with no pause or hesitation. My reply was, “If we were going to try and win this deal and we had taken that first step, then what would be the second step we would take?” He again replied with no hesitation. He was very confident in his answer. I was like, “If we were trying to win this deal and we had done steps 1 and 2, what would be step 3?” He gave me an answer.

At that point, I was like, “I think there’s only one more step.” He said, “That would be this.” What I encouraged him to do was, “Let’s play what-if in real life even though we are US-based and we had never served anyone outside of the US. Even though this was the largest potential deal ever in the history of the company, let’s play what-if and see what happens.” I think he is going to win the deal.

Catastrophes are sometimes averted with a no, but progress almost always requires a yes. Click To Tweet

Let me encourage you. The next time a deal is too big, too hard or too far, play a little what-if and see if you can’t go do it anyway. Those opportunities are probably put in front of you for a reason. All progress starts with yes. Catastrophes are sometimes averted with a no, but progress almost always requires a yes. That’s Don Williams for this episode of The Proven Entrepreneur. If you would like to learn how to win big deals and see how you can work with me, please go to DonWilliamsGlobal.com on the Work With Me page. I will see you next time.

 

Important Links

 

 

For information on how to work with Don visit Work With Don Williams

You can also reach out to Don Williams at https://donwilliamsglobal.com

Please join Don and his businesses in support of St. Jude’s Children Research Hospital in its Mission to cure Childhood Cancers. You can donate to St. Jude at stjude.org/donate

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TPE 17 | What If